NEWS · · ANNOUNCEMENT

#HeartAction
Donation Completed

The donation from #HeartAction, the charity campaign run on Founder KANA's X account, has been completed. Here is how it came together.

News / #HeartAction
#HeartAction donation completed — KANA and children from around the world gathered around a heart
Period
Sunday, September 20 – Friday, October 9, 2026
How it worked
For every action on the campaign post, the company donated a set amount
Like = ¥10 / Repost = ¥20 / Comment = ¥50
In cooperation with
CapCut (creator credits)
Tally
184 likes × ¥10 = ¥1,840
55 reposts × ¥20 = ¥1,100
34 comments × ¥50 = ¥1,700
Total ¥4,640 (as of 23:59 JST, October 9, 2026)
Donation
¥10,000 (the ¥4,640 raised, plus ¥5,360 from the company)
Recipient
Japan Committee, Vaccines for the World's Children (JCV), a certified NPO
Donated on
October 13, 2026

The tally includes likes, reposts and replies left in the comment thread of the campaign post.

According to JCV, about ¥20 is enough to protect one child from polio, so this donation corresponds to vaccines for roughly 500 children.

Our sincere thanks to everyone who took part, to the creators who made work for the campaign, and to CapCut for providing creator credits.

We will keep looking for ways to give back through AI filmmaking.

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